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Uniquest
2020
Designed identity for a fashion brand dealing in various categories. Used brand mark as an element to visually showcase the products of the brand with minimal use of information.
Agency
Ajio
(Bengaluru)
Type
Identity Design
Tools
Adobe illustrator
Designed identity for a fashion company, Uniquest that deals in several categories. used the brand symbol as a design element to visually communicate the brand's products. Word mark and brand mark are used in two distinct fashions on a variety of products.
The word mark is best used for stylish t-shirt designs featuring typography and casual footwear. The mark is best suited for embroidery, embellishments on clothing ranging from polo t-shirts to joggers. This strategy assisted the brand in serving the Basics and Super Basics sectors.
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